Skip to content
Ab Singh
AI Automations, Agents & Systems
All work
Book a call
(opens in a new tab)
Email deliverability & cold email
Domains, DNS and warm-up done right, so emails land in the inbox — not spam.
22.9%
68.1%
average open rate
22.9% → 68.1% opens
Open rate from 23% to 68%
Moved a brand’s sending to an authenticated domain. Same list, three times the opens.
DNS
SPF
DKIM
DMARC
7.2K
sent
68.8%
open rate
3.9%
reply rate
68.8% open · 3.9% reply
Cold campaign that books deals
A cold email campaign on Instantly with inbox-ready domains and copy.
Instantly
DNS
100%
warm-up emails in inbox
100% inbox placement
Mailbox warm-up to 100% inbox
New mailboxes warmed for two weeks before any outbound — every warm-up email landed in the inbox.
Smartlead
Google Workspace
SPF
pass
DKIM
pass
DMARC
pass
All checks pass
DNS done once, done right
SPF, DKIM, DMARC and MX set up on Cloudflare, verified, and tested before sending.
Cloudflare
Google Workspace
Shopify
Mailgun
✕
22.9%
68.1%
average open rate
Open rate from 23% to 68%
Starts when
Emails from a free address were landing in spam.
Does
Set up a sending domain with SPF, DKIM and DMARC, and moved all sending onto it.
Result
Average open rate went from 22.9% to 68.1%.
DNS
SPF
DKIM
DMARC
✕
7.2K
sent
68.8%
open rate
3.9%
reply rate
Cold campaign that books deals
Starts when
A B2B offer that needed meetings.
Does
Set up sending domains, warmed them, wrote and ran the campaign.
Result
7,200 sent, 68.8% opened, 3.9% replied, and 4 sales opportunities opened.
Instantly
DNS
✕
100%
warm-up emails in inbox
Mailbox warm-up to 100% inbox
Starts when
New outbound mailboxes on fresh domains.
Does
Ran a two-week warm-up in Smartlead across Google and Microsoft inboxes.
Result
289 of 289 warm-up emails in the inbox; mailboxes cleared for outbound.
Smartlead
Google Workspace
✕
SPF
pass
DKIM
pass
DMARC
pass
DNS done once, done right
Starts when
A brand sending from Shopify, Google Workspace or a CRM.
Does
Adds and verifies the records, checks them with mail-tester, fixes anything flagged.
Result
A domain that inbox providers trust from day one.
Cloudflare
Google Workspace
Shopify
Mailgun